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SSD Hosting: Faster, Safer, Smarter

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If you’re looking to upgrade your current hosting solution and move on to a more powerful option, then a solid state drive virtual private server (SSD VPS) might be right for you. Sound like a mouthful? Don’t worry–these terms aren’t as complicated as they sound–and, once implemented, they can help make your website faster, safer, and smarter!

The bullet points below offer a quick explanation to all this terminology for those who may not be familiar with it:

  • A server is simply the physical computer where all the data composing your website resides–and where that data is transmitted from.
  • A virtual private server (VPS) is a certain kind of server designed to meet the needs of website owners. A VPS is a shared option, which means that several different websites will all be on the same computer as yours in order to lower costs. However, virtual private servers are partitioned off, (thus the virtual privacy) which gives you better speed and increased privacy.
  • A solid state drive refers to the precise drive where all of your data resides. Generally speaking, the basic, inexpensive, low-grade option is an HDD (hard disk drive) which is read through physical movement, much like a CD-ROM would be read as it spins inside your drive. SSD, which, again, stands for solid state drive, does not require physical movement in order to be read. For this reason, they oftentimes function with more speed and security.

Is SSD VPS hosting right for you?
The answer to this question will ultimately depend on your current online capabilities and objectives. If you are interested in exploring your hosting options in order to find a solution that fits both your needs and your budget, we encourage you to get in touch with RFE Hosting today.

Why RFE Hosting?

pexels-photo-199495-largeCreating a website is a great way to help grow your business. A website can help you reach a wider pool of clients, and make dealing with your business easier for current customers. Learn why RFE Hosting will provide you with the best site hosting experience possible.

Install WordPress with a single click

With the click of a button, you can be using one the world’s most popular blogging sites to promote your business. WordPress has been praised for its easy setup and its variety of aesthetically pleasing formats.

Be prepared with professional support

RFE Hosting is proud to offer dedicated and professional support from a highly knowledgeable staff.  Should you ever have a question, encounter a problem, or need technical support and advice, RFE Hosting will be there for you when it matters most.

Keep your Information safe with daily offsite backups

Backing up your information onto a hard drive does not protect it from loss. Keeping your backup hard drives in the same place means that if one is destroyed, all will most likely be destroyed. RFE Hosting does daily offsite backups to ensure that your precious information is never lost.

Get an SSL Certificate (for free!)

An SSL certificate is what allows your customers’ computers to have a secure connection to your site. Without it, someone could easily give away important information like their credit card number, their SSN, or important logins. If you want people to feel safe giving this sensitive information to your site and your business, you have to make sure that their privacy will be protected.

Find out more about why RFE Hosting is the right choice for your business: from using state-of-the-art hardware, to offering a 99.996% uptime guarantee, there’s a lot to learn and a lot to love!

4 Criteria for Choosing the Best Hosting Company

pexels-photo-127627-largeThe phrase “hosting company” brings up over twenty-four million results on Google: so as virtually any small business owner knows, choosing between all those options can seem like an overwhelming decision. As history has shown, however, a quality web host can help facilitate online success–and, conversely, a sub-par host can do a lot to undermine success. Although choosing a host is important, it doesn’t need to be stressful. The following four criteria can help you tell the good, from the bad, from the ugly.

  1. Customer Service. We’re leading off with customer service because, in most cases, none of the other criteria will even matter if your hosting company doesn’t have your back. A good hosting company will care about your company’s success and work hard to ensure that you have the right hosting service for your needs.
  2. Uptime. Your website cannot build your brand, make sales, or inform customers if it is not online–and, in fact, having a non-functioning website is one of the best ways to turn potential customers away. This is why choosing a company with an outstanding uptime is crucial.
  3. Scalability. Over the years, there will be times when your company grows and times when you may need to temporarily downsize operations. A company that offers a wide variety of hosting options will be uniquely prepared to handle the ebb and flow of your online needs.
  4. Reputation. Last but certainly not least, you should rely on the advice of those who have come before you. After all, any company can claim to have certain values, but the only way to know for certain whether or not they adhere to those values is to get input from current and past customers. Checking out reviews is a great way of doing just that.

Here at RFE Hosting, we strive to be the best hosting option on the market, and a big part of this involves valuing the four criteria mentioned above. Visit our website to learn more!

8 Tips for Promoting A Company Website

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Getting your website up and running smoothly is only the first half of the battle. Though getting this far certainly signifies a great deal of hard work and dedication, your new website will ultimately fail to meet its goals unless you continue working hard to promote it. Here are a few of the most important steps you can take in order to do just that.

  1. Social media. In case you haven’t noticed, social media is the place to be in today’s online world. Social media accounts are a near necessity in today’s market–and with a smart campaign, you can attract hundreds of visitors (read: potential customers) to your site.
  2. Social media advertizing. In addition to attracting “natural” social media traffic, you may wish to invest in social media ads (particularly Facebook advertising, the tried-and-true options for most industries.)
  3. Word of mouth. Connections between friends, families, professional contacts, and other acquaintances–sometimes jokingly referred to as “the original social network,” remain invaluable for promoting your new website. Be sure to recommend your site in-person to customers and clients–especially the regulars!
  4. Encourage sharing. Encouraging your customers, clients, and online contacts to share your website via internet and/or recommend it in person can also be effective–especially when a creative discount program or sweepstakes is involved!
  5. SEO. Ensuring that your website is search engine optimized with good keywords, quality content, and professional web design is the only way to ensure that those who look for you online find you.
  6. Harness the power of blogging. Speaking of SEO, a blog can boost your search engine rankings while also giving visitors a reason to keep coming back to your site. Moreover, it will open the possibility of writing guest blogs for other companies in the industry–as well as the possibility of accepting guest blogs. Both of these options are great promotional tools.
  7. Include your URL on business cards, letterheads, email signatures, promotional materials, and in any other location that could drive potential traffic to your site.
  8. Paid Advertising. Though this requires the largest investment, ROI on paid search engine advertising is generally high–especially when campaigns are well managed.

For more important tips for website owners, visit the RFE Hosting blog!

Common Mistakes That First Time Website Owners Make

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Starting a website for your company is one of the best investments you can make for the future. Not only are websites necessary for building trust and facilitating consumer research in this day and age, they can also become profitable online marketplaces for many businesses. Unfortunately, business owners are not always web experts–and all too many first time website owners fall into the same predictable traps. With a bit of research and education, however, you can avoid most of the common mistakes that lead small businesses to lose money investing in the web. Here are a few things to look out for.

Building a website with no business plan. Although websites offer many potential benefits to businesses of all stripes and colors, it is a fallacy to assume that simply building a website with no clear goals is going to do your company any good. Websites can boost brand awareness, drive sales, educate consumers, offer instant customer service and more–but it is important to know what your particular goals are before you being.

Failing to offer mobile adaptability. A significant portion of all web traffic is now mobile traffic–and Google has even incorporated mobile compatibility into its relevancy algorithm. Even so, a surprisingly large percentage of businesses continue to build websites that don’t provide seamless mobile adaptability–costing themselves time, money, and untold numbers of potential customers.

Choosing the wrong hosting service. Though hosting might seem like an insignificant detail compared to the broader vision of your online strategy, it is important to realize that the host you choose will play a large role in determining the quality of your visitors’ online experience. Moreover, choosing an overpriced hosting service that doesn’t offer great customer service is ultimately a waste of funding that could instead be invested in critical components of website growth, development, and promotion! Choose a hosting service that works for you–visit RFE Hosting online today to learn more!

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